From c6d467de657b29a8bcce806568abf9a5959ba986 Mon Sep 17 00:00:00 2001
From: Matt Batchelder <matt@buzzbee.dev>
Date: Thu, 9 Apr 2026 19:59:48 -0400
Subject: [PATCH] Refine content across multiple pages for clarity and
 engagement

- Updated descriptions in fitness.php for clearer communication of features.
- Enhanced healthcare.php content to emphasize real-time updates and patient engagement.
- Improved home.php messaging to better convey service offerings and user experience.
- Revised hospitality.php text to highlight the quality of digital displays and their impact on guest experience.
- Clarified kiosk.php descriptions to emphasize ease of use and setup for interactive kiosks.
- Enhanced outdoor.php content to better describe the durability and functionality of outdoor signage.
- Streamlined partners.php messaging for clarity in partnership inquiries.
- Updated pricing.php to clarify support options for potential customers.
- Improved resources.php content for quicker understanding of setup and support services.
- Enhanced retail.php descriptions to better articulate the benefits of digital signage in driving sales.
- Revised security.php messaging to emphasize the platform's security features and support for vendor assessments.
- Updated solutions.php content to provide clearer insights into industry-specific applications of the platform.
---
 pages/about.php       | 18 +++++++++---------
 pages/contact.php     |  2 +-
 pages/corporate.php   |  8 ++++----
 pages/demo.php        |  2 +-
 pages/design.php      | 20 ++++++++++----------
 pages/devices.php     |  6 +++---
 pages/education.php   |  4 ++--
 pages/faq.php         |  8 ++++----
 pages/features.php    | 24 ++++++++++++------------
 pages/fitness.php     |  4 ++--
 pages/healthcare.php  |  6 +++---
 pages/home.php        |  6 +++---
 pages/hospitality.php | 10 +++++-----
 pages/kiosks.php      |  4 ++--
 pages/outdoor.php     |  6 +++---
 pages/partners.php    |  2 +-
 pages/pricing.php     |  2 +-
 pages/resources.php   |  4 ++--
 pages/retail.php      | 10 +++++-----
 pages/security.php    |  6 +++---
 pages/solutions.php   | 10 +++++-----
 21 files changed, 81 insertions(+), 81 deletions(-)

diff --git a/pages/about.php b/pages/about.php
index c38fefe..577bda5 100644
--- a/pages/about.php
+++ b/pages/about.php
@@ -8,7 +8,7 @@
 return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/page-hero-animated {"title":"Digital Signage, Done Properly","description":"OTS Signs is the digital signage arm of Oribi Technology Services. We combine deep IT expertise with creative production to deliver signage that businesses can genuinely rely on."} /-->
 
-<!-- wp:oribi/intro-section {"heading":"Born from Infrastructure, Built for Signage","description":"OTS Signs grew out of a gap we kept seeing: businesses wanted digital signage but were stuck choosing between complex enterprise platforms and unreliable consumer tools. As part of Oribi Technology Services, we already understood networks, uptime, and security at a deep level. We took that foundation and built a signage platform that is powerful enough for large deployments yet simple enough for a single-site café. Every decision we make, from hardware selection to Command Center design, is grounded in real-world infrastructure experience.","cloudAnim":true} /-->
+<!-- wp:oribi/intro-section {"heading":"Born from Infrastructure, Built for Signage","description":"OTS Signs grew out of a gap we kept seeing: businesses wanted digital signage but were stuck choosing between complex enterprise platforms and unreliable consumer tools. As part of Oribi Technology Services, we already understood networks, uptime, and security at a deep level. We took that foundation and built a signage platform that can manage hundreds of screens but is straightforward enough that a single café owner can run it without help. Every decision we make, from hardware selection to Command Center design, is grounded in real-world infrastructure experience.","cloudAnim":true} /-->
 
 <!-- wp:oribi/value-section {"variant":"alt","heading":"Backed by Years of Enterprise IT","lead":"OTS Signs is built on the infrastructure expertise of Oribi Technology Services \u2014 a team that has spent years designing, deploying, and supporting business-critical technology.","columns":3} -->
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-network-wired","title":"Enterprise Networking","description":"We\u0027ve designed and managed networks for organisations that can\u0027t afford downtime. That same rigour underpins every signage deployment we build."} /-->
@@ -16,11 +16,11 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-people-group","title":"A Team That Ships","description":"Our team spans cloud engineering, hardware, creative production, and customer success. We handle every layer of your signage deployment in-house."} /-->
 <!-- /wp:oribi/value-section -->
 
-<!-- wp:oribi/intro-section {"variant":"alt","heading":"Full-Featured Signage. No Enterprise Price Tag.","description":"Too many providers reserve real features for enterprise contracts. At OTS Signs, every customer gets the same platform: OTS Signs Command Center, intelligent scheduling, live data integration, and professional content services. We handle the complexity so you can focus on running your business.","reversed":true,"featuresAnim":true} /-->
+<!-- wp:oribi/intro-section {"variant":"alt","heading":"Full-Featured Signage. No Enterprise Price Tag.","description":"Too many providers reserve real features for enterprise contracts. At OTS Signs, every customer gets the same platform: Command Center, intelligent scheduling, live data integration, and content services. We handle the complexity so you can spend your time on what actually matters.","reversed":true,"featuresAnim":true} /-->
 
 <!-- wp:oribi/value-section {"heading":"Software, Hardware, and Creative — In One Team","lead":"Software alone isn't enough. We pair our platform with hands-on services that make the difference.","columns":3} -->
-<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-camera","title":"Studio-Quality Creative","description":"Photography, videography, motion graphics, and graphic design produced in-house. Your screens always look polished, on-brand, and impossible to ignore. Available as included hours on Pro, or quoted separately for Essentials customers."} /-->
-<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-server","title":"IT-Grade Infrastructure","description":"Our roots are in enterprise IT. That means proper networking, redundancy, and security baked into every layer of the platform."} /-->
+<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-camera","title":"Studio-Quality Creative","description":"Photography, videography, motion graphics, and graphic design produced in-house. Your screens always look sharp, stay on-brand, and hold attention. Available as included hours on Pro, or quoted separately for Essentials customers."} /-->
+<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-server","title":"IT-Grade Infrastructure","description":"Our roots are in enterprise IT. That means proper networking, redundancy, and security built into the platform from the ground up."} /-->
 
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-handshake","title":"Genuine Partnership","description":"Dedicated onboarding, a named point of contact, and ongoing optimisation. We operate as an extension of your own team."} /-->
 <!-- /wp:oribi/value-section -->
@@ -28,15 +28,15 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/trust-section {"heading":"Promises We Actually Keep","lead":"Every screen in your network reflects on your business. We take that responsibility seriously.","btnText":"Get in Touch","btnUrl":"/contact","btnSub":"Tell us what you need and we'll take it from there"} -->
 <!-- wp:oribi/trust-item {"heading":"Uptime You Can Count On","description":"99.9% platform availability, and intelligent offline playback mean your message stays on screen no matter what."} /-->
 
-<!-- wp:oribi/trust-item {"heading":"Security Built In, Not Bolted On","description":"Two-factor authentication, role-based access control, and full audit trails. Your content and your customers\u0027 data are protected at every layer."} /-->
+<!-- wp:oribi/trust-item {"heading":"Security Built In, Not Bolted On","description":"Two-factor authentication, role-based access control, and full audit trails. Your content and your customers\u0027 data stay protected end to end."} /-->
 
 <!-- wp:oribi/trust-item {"heading":"A Platform That Keeps Improving","description":"Regular feature releases, new integrations, and expanded content tools ensure you're always working with the latest capabilities, at no extra cost."} /-->
 <!-- /wp:oribi/trust-section -->
 <!-- wp:oribi/stat-section {"variant":"normal","heading":"The Platform Behind the Screens","lead":"Real metrics from a platform built for reliability and scale.","columns":4} -->
-<!-- wp:oribi/stat-card {"value":"99.9%","label":"Platform Uptime","description":"Enterprise-grade availability backed by redundant cloud infrastructure and contractual SLA guarantees."} /-->
+<!-- wp:oribi/stat-card {"value":"99.9%","label":"Platform Uptime","description":"Redundant cloud infrastructure with contractual SLA guarantees backing every deployment."} /-->
 <!-- wp:oribi/stat-card {"value":"1,000+","label":"Screen Capacity","description":"From single-site caf\u00e9s to multi-location enterprises, our platform scales with your business."} /-->
-<!-- wp:oribi/stat-card {"value":"4K","label":"Ultra-HD Output","description":"Every player delivers crisp 4K resolution over HDMI for stunning visuals on any display."} /-->
-<!-- wp:oribi/stat-card {"value":"24/7","label":"Always-On Operation","description":"Commercial-grade hardware with offline playback ensures your screens never go dark."} /-->
+<!-- wp:oribi/stat-card {"value":"4K","label":"Ultra-HD Output","description":"Every player outputs native 4K over HDMI, so content looks sharp on any screen size."} /-->
+<!-- wp:oribi/stat-card {"value":"24/7","label":"Always-On Operation","description":"Commercial-grade hardware with offline playback keeps your screens running through connectivity outages."} /-->
 <!-- /wp:oribi/stat-section -->
-<!-- wp:oribi/cta-banner {"heading":"Talk to Our Team","text":"Tell us about your business and what you want your screens to do. We'll put together the right setup.","btnText":"Get in Touch","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Talk to Our Team","text":"Whether you're starting with two screens or two hundred, we'll help you find the right configuration.","btnText":"Get in Touch","btnUrl":"/contact"} /-->
 ORIBI_SYNC_CONTENT;
diff --git a/pages/contact.php b/pages/contact.php
index 3b086df..5c1f571 100644
--- a/pages/contact.php
+++ b/pages/contact.php
@@ -25,5 +25,5 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-code","title":"API Integration","description":"Embed signage capabilities into your own SaaS product via our REST API. Custom workflows, automated content, and full platform control."} /-->
 <!-- /wp:oribi/value-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Rather See It First?","text":"Get hands-on with our platform before committing. Request a live demo and explore at your own pace.","btnText":"Request Demo","btnUrl":"/demo"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Rather See It First?","text":"Get hands-on with our platform before committing. Request a live demo and explore on your own schedule.","btnText":"Request Demo","btnUrl":"/demo"} /-->
 ORIBI_SYNC_CONTENT;
diff --git a/pages/corporate.php b/pages/corporate.php
index ca11111..ec93b2d 100644
--- a/pages/corporate.php
+++ b/pages/corporate.php
@@ -9,8 +9,8 @@
 ?>
 <!-- wp:oribi/page-hero-animated {"title":"Workplace Signage — From the Lobby to the Boardroom","description":"Meeting room displays, company-wide announcements, live KPI dashboards, and visitor welcome screens - all managed from one platform."} /-->
 
-<!-- wp:oribi/platform-section {"heading":"From Meeting Rooms to Operations Centres","lead":"Meeting room displays, announcement boards, KPI dashboards, and visitor welcome screens — managed from one platform."} -->
-<!-- wp:oribi/platform-row {"heading":"Meeting Room Displays","description":"Show live room availability, upcoming bookings, and organiser details on screens outside every meeting room. Native integration with Microsoft Teams and calendar systems means your room displays are always accurate - no double-bookings, no manual updates, no confusion.","btnText":"See Features","btnUrl":"/features","isDashboard":true} /-->
+<!-- wp:oribi/platform-section {"heading":"Meeting Rooms, Announcement Boards, and Data Walls","lead":"Meeting room displays, announcement boards, KPI dashboards, and visitor welcome screens — managed from one platform."} -->
+<!-- wp:oribi/platform-row {"heading":"Meeting Room Displays","description":"Show live room availability, upcoming bookings, and organiser details on screens outside every meeting room. Native integration with Microsoft Teams and calendar systems means your room displays are always accurate and up to date.","btnText":"See Features","btnUrl":"/features","isDashboard":true} /-->
 <!-- wp:oribi/platform-row {"heading":"Company-Wide Announcements","description":"Push critical updates, HR notices, safety alerts, and celebrations to screens across every floor and building. Reach employees in common areas, break rooms, and reception - the people who miss emails but never miss a screen. Schedule recurring content or publish instantly when it matters.","btnText":"See Pricing","btnUrl":"/pricing","reversed":true,"announcementAnim":true} /-->
 <!-- wp:oribi/platform-row {"heading":"Live KPI Dashboards","description":"Stream your existing web dashboards, BI tools, and real-time operational data to large-format screens in common areas, operations centres, and management floors. Make critical business metrics visible to the teams who need them - without everyone logging into separate tools.","btnText":"Get a Quote","btnUrl":"/contact","liveDataAnim":true} /-->
 <!-- /wp:oribi/platform-section -->
@@ -21,7 +21,7 @@
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-building-user","title":"Co-Working Spaces","description":"Room availability, community announcements, event listings, and member directories across shared workspace environments."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-industry","title":"Manufacturing &amp; Warehouses","description":"Production targets, safety metrics, shift schedules, and live output data on factory floor and warehouse displays."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-tower-broadcast","title":"Multi-Site Enterprises","description":"Manage signage across dozens of offices from one Command Center. Push global announcements while allowing local content per site."} /-->
-<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-shield-halved","title":"Emergency Alerts","description":"Override all screens instantly with emergency notifications, evacuation instructions, or critical safety messaging."} /-->
+<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-shield-halved","title":"Emergency Alerts","description":"Override all screens in seconds with emergency notifications, evacuation instructions, or critical safety messaging."} /-->
 <!-- /wp:oribi/feature-section -->
 
 <!-- wp:oribi/value-section {"variant":"normal","heading":"Reach Employees Who Aren't Checking Their Inbox","lead":"Common areas, break rooms, and lift lobbies reach the people who miss internal emails — every time.","columns":3} -->
@@ -37,4 +37,4 @@
 <!-- wp:oribi/stat-card {"value":"24/7","label":"Always On","description":"Screens run continuously with offline playback and automatic content recovery."} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Interested in Workplace Signage?","text":"Share your office setup — number of sites, key requirements, and any existing hardware. We'll come back with a specific plan.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Interested in Workplace Signage?","text":"Share your site count and main requirements. We'll come back with hardware specs and a deployment plan.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
diff --git a/pages/demo.php b/pages/demo.php
index 4c67ecf..bac9354 100644
--- a/pages/demo.php
+++ b/pages/demo.php
@@ -6,7 +6,7 @@
  */
 
 return <<<'ORIBI_SYNC_CONTENT'
-<!-- wp:oribi/page-hero-animated {"title":"Hands-On in Minutes, Not Weeks","description":"Skip the slideshow. Request access to a live instance of our platform and explore every feature at your own pace, no sales call required."} /-->
+<!-- wp:oribi/page-hero-animated {"title":"Hands-On in Minutes, Not Weeks","description":"Skip the slideshow. Request access to a live instance of our platform and explore every feature on your own schedule, no sales call required."} /-->
 
 <!-- wp:oribi/feature-section {"variant":"alt","heading":"Full Command Center Access","lead":"The demo includes every feature available, nothing held back.","columns":3} -->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-desktop","scene":"cms","title":"Content Management","description":"Upload images, videos, and HTML. Organise media, create playlists, and preview how content looks on screen."} /-->
diff --git a/pages/design.php b/pages/design.php
index 9b29b04..071a5cc 100644
--- a/pages/design.php
+++ b/pages/design.php
@@ -6,24 +6,24 @@
  */
 
 return <<<'ORIBI_SYNC_CONTENT'
-<!-- wp:oribi/page-hero-animated {"title":"Content That Demands Attention","description":"Great signage starts with great content. Our in-house creative team produces photography, video, motion graphics, and branded layouts - so every screen in your network looks polished, professional, and impossible to ignore."} /-->
+<!-- wp:oribi/page-hero-animated {"title":"Content That Demands Attention","description":"Great signage starts with great content. Our in-house creative team produces photography, video, motion graphics, and branded layouts - so every screen in your network looks sharp, on-brand, and hard to walk past."} /-->
 
-<!-- wp:oribi/platform-section {"heading":"Professional Content for Every Screen","lead":"We handle the entire creative process - from concept to screen-ready assets - so you can focus on running your business."} -->
+<!-- wp:oribi/platform-section {"heading":"Professional Content for Every Screen","lead":"We handle the entire creative process - from concept to screen-ready assets - so your time stays where it should be."} -->
 <!-- wp:oribi/platform-row {"heading":"Photography That Sells","description":"Our photographers capture your products, venues, and team in the best possible light. Whether it's plated dishes for a digital menu board, hero shots for a retail promotion, or environmental photography for a hotel lobby - every image is composed, lit, and retouched specifically for screen display. No stock photos, no compromises.","btnText":"Get a Quote","btnUrl":"/contact","cameraAnim":true} /-->
 
 <!-- wp:oribi/platform-row {"heading":"Video \u0026amp; Motion Graphics","description":"Short-form video content grabs attention like nothing else. We produce promotional videos, product loops, animated backgrounds, and kinetic typography - all optimised for digital signage playback. From scripting and shooting to editing and export, we deliver files ready to drop straight into the Command Center.","btnText":"See Examples","btnUrl":"/contact","reversed":true,"videoMotionAnim":true} /-->
 
 <!-- wp:oribi/platform-row {"heading":"Branded Layout Design","description":"Your screens should feel like a natural extension of your brand. We design custom layouts that match your visual identity - fonts, colours, logo placement, and spacing - across every display format. Whether you need a single hero layout or a full library of templates for your team to reuse, we build it to your spec.","btnUrl":"/features","brandLayoutAnim":true} /-->
 
-<!-- wp:oribi/platform-row {"heading":"Digital Menu Boards","description":"Menu boards that update in seconds, not hours. We design structured menu layouts with clear categories, pricing, and imagery - then connect them to the platform so you can change a price, swap a photo, or add a seasonal item without touching the design. One update, every screen, instantly.","btnText":"View Platform","btnUrl":"/features","reversed":true,"menuBoardAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Digital Menu Boards","description":"Menu boards that update in seconds, not hours. We design structured menu layouts with clear categories, pricing, and imagery - then connect them to the platform so you can change a price, swap a photo, or add a seasonal item without touching the design. One update, every screen, done.","btnText":"View Platform","btnUrl":"/features","reversed":true,"menuBoardAnim":true} /-->
 <!-- /wp:oribi/platform-section -->
 
-<!-- wp:oribi/feature-section {"variant":"alt","heading":"From Brief to Screen in Days, Not Weeks","lead":"A straightforward process that gets professional content onto your displays quickly - with revisions built in and no surprises on cost.","columns":3} -->
+<!-- wp:oribi/feature-section {"variant":"alt","heading":"From Brief to Screen in Days, Not Weeks","lead":"A straightforward process that gets content onto your displays quickly - with revisions built in and clear pricing upfront.","columns":3} -->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-comments","title":"1. Discovery \u0026amp; Brief","description":"We learn about your brand, your audience, and your goals. You tell us what you need - we'll recommend what works best on screen and scope the project."} /-->
 
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-pencil","title":"2. Create \u0026amp; Review","description":"We produce your content - photography, video, layouts, or all three - and share drafts for your feedback. Revisions are included until you're completely happy."} /-->
 
-<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-rocket","title":"3. Publish \u0026amp; Go Live","description":"Approved content goes straight into the Command Center, scheduled and ready to play. We handle the upload so you don't have to lift a finger."} /-->
+<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-rocket","title":"3. Publish \u0026amp; Go Live","description":"Approved content goes straight into the Command Center, scheduled and ready to play. We handle the upload and deployment for you."} /-->
 <!-- /wp:oribi/feature-section -->
 
 <!-- wp:oribi/value-section {"heading":"The Advantage of a Single Partner","lead":"When your creative team and your signage platform are under the same roof, everything moves faster and fits better."} -->
@@ -31,16 +31,16 @@ return <<<'ORIBI_SYNC_CONTENT'
 
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-layer-group","title":"Platform-Native Layouts","description":"We design directly within the Command Center layout engine, so what you approve in the draft is exactly what plays on screen. No design-to-development handoff."} /-->
 
-<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-arrows-rotate","title":"Ongoing Content Refresh","description":"Screens that never change get ignored. We offer ongoing content packages - monthly or quarterly - to keep your displays fresh, seasonal, and relevant."} /-->
+<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-arrows-rotate","title":"Ongoing Content Refresh","description":"Screens that never change get ignored. We offer ongoing content packages - monthly or quarterly - so your displays stay current and seasonal."} /-->
 <!-- /wp:oribi/value-section -->
 
 <!-- wp:oribi/stat-section {"variant":"alt","heading":"Why Content Quality Matters","lead":"The difference between signage that works and signage that gets ignored almost always comes down to the content on screen."} -->
-<!-- wp:oribi/stat-card {"value":"400%","label":"More Views","description":"Digital displays capture 400% more eyeballs than static signage - but only when the content is worth looking at."} /-->
+<!-- wp:oribi/stat-card {"value":"400%","label":"More Views","description":"Digital displays grab 400% more attention than print \u2014 assuming the content earns it."} /-->
 
-<!-- wp:oribi/stat-card {"value":"80%","label":"Content Recall","description":"Eight out of ten people remember what they see on a digital display. Professional visuals make that memory count."} /-->
+<!-- wp:oribi/stat-card {"value":"80%","label":"Content Recall","description":"Eight out of ten people recall what they saw on a digital display. The quality of what they see determines what they do next."} /-->
 
-<!-- wp:oribi/stat-card {"value":"30%","label":"Sales Uplift","description":"Retail locations with well-designed digital signage report up to 30% higher in-store sales."} /-->
+<!-- wp:oribi/stat-card {"value":"30%","label":"Sales Uplift","description":"Well-designed retail signage correlates with up to 30% higher basket values."} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Let's Make Your Screens Look Outstanding","text":"Tell us about your brand, your locations, and what you want your screens to do. We'll put together a creative plan and a clear quote - no obligation.","btnText":"Start a Project","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Let's Make Your Screens Look Outstanding","text":"Share your brand guidelines and screen locations. We'll come back with a creative plan, example concepts, and a fixed quote.","btnText":"Start a Project","btnUrl":"/contact"} /-->
 ORIBI_SYNC_CONTENT;
diff --git a/pages/devices.php b/pages/devices.php
index 812498b..6c12986 100644
--- a/pages/devices.php
+++ b/pages/devices.php
@@ -11,7 +11,7 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/platform-section {"heading":"Commercial-Grade Hardware, Consumer-Level Simplicity","lead":"Our players are designed to be set up in minutes and forgotten about for years. No IT degree required. "} -->
 <!-- wp:oribi/platform-row {"heading":"Works With Your Existing Screens","description":"Our player devices connect to any screen with an HDMI port, no proprietary hardware required. Already have displays? Plug in and go. Need a full setup? We offer bundled player-and-display packages too.","btnText":"Get a Quote","btnUrl":"/contact","deviceAnim":true} /-->
 
-<!-- wp:oribi/platform-row {"heading":"Never Goes Dark","description":"Every player caches content locally. If your internet connection drops, your displays continue running seamlessly with the latest synced content. When connectivity returns, new content pulls down automatically. No manual steps, no reboots.","btnText":"See Features","btnUrl":"/features","reversed":true,"neverGoesDark":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Never Goes Dark","description":"Every player caches content locally. If your internet connection drops, your displays keep playing the latest synced content. When connectivity returns, new content pulls down automatically.","btnText":"See Features","btnUrl":"/features","reversed":true,"neverGoesDark":true} /-->
 
 <!-- wp:oribi/platform-row {"heading":"Custom Display Solutions","description":"Our custom display platform builds your branding into every screen — your logo, your domain, your colours. Managed centrally from the Command Center, it keeps every display consistent without manual effort across sites.","btnText":"Get a Quote","btnUrl":"/contact","brandedAnim":true} /-->
 <!-- /wp:oribi/platform-section -->
@@ -28,7 +28,7 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-temperature-low","title":"Silent \u0026amp; Fanless","description":"Passive cooling means zero noise. Ideal for quiet spaces like hotel lobbies, meeting rooms, and restaurants."} /-->
 <!-- /wp:oribi/feature-section -->
 
-<!-- wp:oribi/feature-section {"variant":"normal","heading":"Built for the Elements","lead":"For outdoor markets, forecourts, and external signage \u2014 weather-resistant display options that perform rain or shine.","columns":3} -->
+<!-- wp:oribi/feature-section {"variant":"normal","heading":"Built for the Elements","lead":"For outdoor markets, forecourts, and external signage \u2014 weather-resistant display options built for year-round outdoor use.","columns":3} -->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-cloud-sun-rain","title":"IP-Rated Enclosures","description":"Weather-resistant housings protect player hardware from rain, dust, and temperature extremes. Rated for outdoor deployment year-round."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-sun","title":"High-Brightness Displays","description":"Commercial outdoor panels with 2,500+ nit brightness ensure content remains vivid and readable in direct sunlight."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-signal","title":"Cellular Connectivity","description":"Optional 4G/5G module for locations without Wi-Fi or wired internet. Combined with offline playback for total deployment flexibility."} /-->
@@ -74,5 +74,5 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-headset","title":"Remote Diagnostics","description":"Our support team can diagnose and troubleshoot most issues remotely. Firmware updates, configuration changes, and health checks \u2014 all handled without a site visit."} /-->
 <!-- /wp:oribi/value-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Need a Recommendation?","text":"Tell us about your space and we'll recommend the right player, display, and mounting solution for your environment.","btnText":"Request a Quote","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Need a Recommendation?","text":"Describe your display environment and we'll spec the right player and mounting hardware.","btnText":"Request a Quote","btnUrl":"/contact"} /-->
 ORIBI_SYNC_CONTENT;
diff --git a/pages/education.php b/pages/education.php
index 4c01dbc..e487db0 100644
--- a/pages/education.php
+++ b/pages/education.php
@@ -12,7 +12,7 @@
 <!-- wp:oribi/platform-section {"heading":"Signage Built for Education","lead":"Universities, colleges, and schools use digital signage to inform, navigate, and protect - without the admin overhead of managing individual screens."} -->
 <!-- wp:oribi/platform-row {"heading":"Timetable &amp; Schedule Displays","description":"Show live class schedules, room assignments, and last-minute changes on screens outside lecture halls, libraries, and common areas. Connect to your timetabling system so displays update automatically when rooms are swapped or sessions rescheduled - no manual edits needed.","btnText":"See Features","btnUrl":"/features","educationAnim":true} /-->
 <!-- wp:oribi/platform-row {"heading":"Campus Wayfinding","description":"Help students, staff, and visitors navigate sprawling campuses with interactive directory screens and building maps. Touchscreen kiosks let users search for departments, lecture theatres, and facilities by name - ideal for open days, freshers' week, and multi-building institutions.","btnText":"See Kiosks","btnUrl":"/kiosks","reversed":true,"campusWayfindAnim":true} /-->
-<!-- wp:oribi/platform-row {"heading":"Emergency Override Alerts","description":"Push critical safety notifications to every screen on campus instantly. Lockdown alerts, fire evacuation instructions, and severe weather warnings override scheduled content within seconds - ensuring life-safety messaging reaches everyone, everywhere, immediately.","btnText":"Get a Quote","btnUrl":"/contact","emergencyAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Emergency Override Alerts","description":"Push critical safety notifications to every screen on campus within seconds. Lockdown alerts, fire evacuation instructions, and severe weather warnings override scheduled content automatically - ensuring life-safety messaging reaches everyone, everywhere, immediately.","btnText":"Get a Quote","btnUrl":"/contact","emergencyAnim":true} /-->
 <!-- /wp:oribi/platform-section -->
 
 <!-- wp:oribi/feature-section {"variant":"alt","heading":"Screens Across Campus","lead":"Digital signage supports communication, safety, and engagement across every type of educational institution.","columns":3} -->
@@ -37,4 +37,4 @@
 <!-- wp:oribi/stat-card {"value":"0","label":"Per-User Fees","description":"Unlimited admin accounts - IT, facilities, marketing, and department heads all have access."} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Exploring Campus Signage?","text":"Tell us about your institution — number of buildings, display environments, and what you need screens to handle. We'll recommend a practical setup.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Exploring Campus Signage?","text":"Let us know your campus layout and screen requirements. We'll map out a deployment that covers the essentials.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
diff --git a/pages/faq.php b/pages/faq.php
index 73f36b7..1c251ed 100644
--- a/pages/faq.php
+++ b/pages/faq.php
@@ -15,11 +15,11 @@ return <<<'ORIBI_SYNC_CONTENT'
 
 <!-- wp:oribi/faq-item {"question":"Are there any hidden fees?","answer":"None. Your per-screen fee covers the Command Center, cloud hosting, software updates, and standard support. Content creation services and hardware are quoted separately and always upfront."} /-->
 
-<!-- wp:oribi/faq-item {"question":"Can I upgrade later?","answer":"Yes, at any time. Moving from Essentials to Pro is seamless. We handle the migration behind the scenes with no disruption to your live displays."} /-->
+<!-- wp:oribi/faq-item {"question":"Can I upgrade later?","answer":"Yes, at any time. We migrate your account behind the scenes with no disruption to your live displays."} /-->
 <!-- /wp:oribi/faq-section -->
 
 <!-- wp:oribi/faq-section {"variant":"alt","heading":"Getting Up and Running","lead":"What to expect when you set up your first screen and connect your systems."} -->
-<!-- wp:oribi/faq-item {"question":"How quickly can I be up and running?","answer":"Most installations go live within a day. Plug in the player device, connect it to your network, and your content appears on screen. We configure your Command Center in advance and can have your first content loaded and ready before the hardware arrives."} /-->
+<!-- wp:oribi/faq-item {"question":"How quickly can I go live?","answer":"Most installations go live within a day. Plug in the player device, connect it to your network, and your content appears on screen. We configure your Command Center in advance and can have your first content loaded and ready before the hardware arrives."} /-->
 
 <!-- wp:oribi/faq-item {"question":"Do I need to buy new screens?","answer":"No. Our players work with any display that has an HDMI port, consumer TVs, commercial panels, or monitors you already own. If you do need screens, we offer bundled player-and-display packages built for commercial use."} /-->
 
@@ -39,8 +39,8 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/faq-item {"question":"What warranty comes with the player devices?","answer":"Every player device ships with a standard manufacturer warranty covering hardware defects and failures. Extended warranty options are available for enterprise deployments. If a device fails under warranty, we offer advance replacement \u2014 we ship the new unit before you return the faulty one, so your screens stay live."} /-->
 <!-- wp:oribi/faq-item {"question":"What support is available?","answer":"Essentials customers get email support with next-business-day response. Pro customers get priority support, a dedicated account manager, phone access, and guaranteed SLA response times."} /-->
 
-<!-- wp:oribi/faq-item {"question":"Can I create my own content or do you handle it?","answer":"Both. The Command Center is designed for self-service content creation with drag-and-drop simplicity. If you'd prefer polished visuals, our in-house creative team offers professional photography, video production, and graphic design services."} /-->
+<!-- wp:oribi/faq-item {"question":"Can I create my own content or do you handle it?","answer":"Both. The Command Center is designed for self-service content creation with drag-and-drop simplicity. If you want studio-quality content, our in-house team offers photography, video production, and graphic design."} /-->
 <!-- /wp:oribi/faq-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Something Not Covered Here?","text":"Drop us a message and we'll get back to you with a clear answer, usually within one business day.","btnText":"Contact Us","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Something Not Covered Here?","text":"Drop us a message. We respond within one business day.","btnText":"Contact Us","btnUrl":"/contact"} /-->
 ORIBI_SYNC_CONTENT;
diff --git a/pages/features.php b/pages/features.php
index e57e796..1e8c349 100644
--- a/pages/features.php
+++ b/pages/features.php
@@ -6,32 +6,32 @@
  */
 
 return <<<'ORIBI_SYNC_CONTENT'
-<!-- wp:oribi/page-hero-animated {"title":"Create It. Schedule It. Forget It.","description":"Design content in minutes, automate your schedule, and let your screens run themselves. One cloud dashboard for every display in your network - with live data, real-time analytics, and the tools your whole team can use from day one."} /-->
+<!-- wp:oribi/page-hero-animated {"title":"Create It. Schedule It. Forget It.","description":"Design content in minutes, automate your schedule, and let your screens run themselves. One cloud dashboard for every display in your network - with live data, real-time analytics, and the tools your whole team can use straight away."} /-->
 
 <!-- wp:oribi/platform-section {"heading":"Design, Schedule, Publish","lead":"A drag-and-drop layout editor, a central media library, and instant publishing — your content goes live the moment you hit publish."} -->
 <!-- wp:oribi/platform-row {"heading":"Design for Any Screen","description":"Build layouts visually with a drag-and-drop editor that works in any browser. Use ready-made stencils or start from scratch. Layer text, images, video, tickers, and data widgets across multiple zones - then preview exactly how it will look on screen before you publish. Save any layout as a reusable template for your team.","btnText":"Request Demo","btnUrl":"/demo","designerAnim":true} /-->
 
 <!-- wp:oribi/platform-row {"heading":"Every Media Type, One Library","description":"Upload images, video (including H.265 and HLS streams), PDFs, PowerPoint files, and audio to a centralised media library. Tag, organise, and reuse assets across layouts and playlists. Set expiration dates on media so outdated content removes itself automatically. Need polished creative? Our in-house team handles photography, video production, and graphic design.","btnText":"Creative Services","btnUrl":"/design","reversed":true,"mediaLibraryAnim":true} /-->
 
-<!-- wp:oribi/platform-row {"heading":"Publish Immediately or Schedule Ahead","description":"Content goes live the moment you hit publish. A draft/publish workflow lets you edit layouts safely without affecting what's already on screen - then push updates across your entire network in one click. Schedule a layout to auto-publish at a specific date and time, or push it immediately. No queues, no approval chains, no delays.","btnUrl":"/pricing","publishAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Publish Immediately or Schedule Ahead","description":"Content goes live the moment you hit publish. A draft/publish workflow lets you edit layouts safely without affecting what's already on screen - then push updates across your entire network in one click. Schedule a layout to auto-publish at a specific date and time, or push it immediately.","btnUrl":"/pricing","publishAnim":true} /-->
 <!-- /wp:oribi/platform-section -->
 
-<!-- wp:oribi/feature-section {"variant":"alt","heading":"Automate Your Entire Schedule","lead":"Set it once and let the platform handle the rest. Day-parting, recurring events, location-based triggers, and weather-driven rules keep the right content on the right screen at the right time."} -->
+<!-- wp:oribi/feature-section {"variant":"alt","heading":"Automate Your Entire Schedule","lead":"Set it once and let the platform handle the rest. Day-parting, recurring events, location-based triggers, and weather-driven rules keep your schedule running without manual intervention."} -->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-clock","title":"Day-Part Scheduling","description":"Assign content to specific times of day - breakfast menus in the morning, happy hour promos in the evening. Set it once and it repeats automatically."} /-->
 
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-arrows-rotate","title":"Recurring Campaigns","description":"Schedule campaigns with daily, weekly, or custom recurrence patterns. Plan weeks of content ahead and let the platform execute on time, every time."} /-->
 
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-location-dot","title":"Location \u0026amp; Weather Triggers","description":"Show region-specific promotions based on player location. Trigger content automatically when weather conditions change - sunscreen ads when it's sunny, hot drinks when it rains."} /-->
 
-<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-bolt","title":"Interrupt \u0026amp; Priority Content","description":"Push emergency alerts or time-sensitive content to any screen instantly. Interrupt layouts override the schedule without disrupting your planned campaigns."} /-->
+<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-bolt","title":"Interrupt \u0026amp; Priority Content","description":"Push emergency alerts or time-sensitive content to any screen in seconds. Interrupt layouts override the schedule without disrupting your planned campaigns."} /-->
 <!-- /wp:oribi/feature-section -->
 
 <!-- wp:oribi/platform-section {"heading":"One Dashboard for Every Screen","lead":"Group, monitor, and control your entire display network - whether that's three screens in one venue or three hundred across the country."} -->
 <!-- wp:oribi/platform-row {"heading":"Group, Target, Update","description":"Organise displays into groups by location, department, or purpose. Use dynamic groups that auto-populate based on tags or criteria. Push a content update to one screen, a group, or your whole network - all from one place. Nested groups let you build multi-level hierarchies that mirror your real-world structure.","btnText":"View Devices","btnUrl":"/devices","screenGroupsAnim":true} /-->
 
-<!-- wp:oribi/platform-row {"heading":"Monitor \u0026amp; Control Remotely","description":"See which screens are online at a glance. Take on-demand or periodic screenshots to verify content is playing correctly. Control screen power, volume, and brightness remotely. Get email alerts the moment a player goes offline. Map view shows every display's location so you always know what's where.","btnUrl":"/contact","reversed":true,"monitoringAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Monitor \u0026amp; Control Remotely","description":"Check screen status from a single dashboard view. Take on-demand or periodic screenshots to verify content is playing correctly. Control screen power, volume, and brightness remotely. Get email alerts the moment a player goes offline. Map view shows every display's location so you always know what's where.","btnUrl":"/contact","reversed":true,"monitoringAnim":true} /-->
 
-<!-- wp:oribi/platform-row {"heading":"Runs on Your Hardware","description":"Our player software runs on Android, Windows, Samsung Tizen, LG webOS, ChromeOS, and Amazon Fire. Portrait or landscape. Single screen or synchronised video wall. Content is cached locally, so your displays keep running seamlessly even when the internet drops. Already have compatible hardware? Use our BYO option at the same per-screen rate — set it up yourself or let our team handle it for a one-time $99 setup fee.","btnText":"See Devices &amp; BYO","btnUrl":"/devices","deviceAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Runs on Your Hardware","description":"Our player software runs on Android, Windows, Samsung Tizen, LG webOS, ChromeOS, and Amazon Fire. Portrait or landscape. Single screen or synchronised video wall. Content is cached locally, so your displays keep running even when the internet drops. Already have compatible hardware? Use our BYO option at the same per-screen rate — set it up yourself or let our team handle it for a one-time $99 setup fee.","btnText":"See Devices &amp; BYO","btnUrl":"/devices","deviceAnim":true} /-->
 <!-- /wp:oribi/platform-section -->
 
 <!-- wp:oribi/feature-section {"variant":"alt","heading":"Pull In Live Data and Third-Party Content","lead":"Connect live data, social feeds, menus, dashboards, and third-party content. Everything updates automatically — no manual refreshing, no extra steps.","columns":3} -->
@@ -39,7 +39,7 @@ return <<<'ORIBI_SYNC_CONTENT'
 
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-utensils","title":"Digital Menu Boards","description":"Build product categories and pricing lists that update across every location. Change a price once and it's live everywhere - no screen-by-screen editing."} /-->
 
-<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-code","title":"Web Pages \u0026amp; Dashboards","description":"Embed any web page, internal dashboard, or HTML content directly on screen. Show operational KPIs, analytics dashboards, or custom web apps in real time."} /-->
+<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-code","title":"Web Pages \u0026amp; Dashboards","description":"Embed any web page, internal dashboard, or HTML content directly on screen. Show operational KPIs, analytics dashboards, or custom web apps live on screen."} /-->
 
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-rss","title":"Tickers \u0026amp; Social Feeds","description":"Display RSS news tickers, social media feeds, and live notifications. Keep your audience informed with auto-updating content streams."} /-->
 
@@ -62,20 +62,20 @@ return <<<'ORIBI_SYNC_CONTENT'
 
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-file-pdf","title":"Scheduled Reports","description":"Set up automated PDF reports and have them emailed to stakeholders on your schedule. Export raw data as CSV for deeper analysis."} /-->
 
-<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-heart-pulse","title":"Display Health","description":"Monitor connection status, storage usage, and player performance in real time. Spot issues before they affect your audience."} /-->
+<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-heart-pulse","title":"Display Health","description":"Monitor connection status, storage usage, and player performance live. Spot issues before they affect your audience."} /-->
 
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-box-archive","title":"Content Usage","description":"See which media is assigned to layouts and which is unused. Library usage reports by user help you manage storage and keep your library clean."} /-->
 <!-- /wp:oribi/feature-section -->
 
-<!-- wp:oribi/value-section {"variant":"alt","heading":"Secure by Default. Up and Running in Minutes.","lead":"Every plan includes the security foundations your business needs. Scale your team and your network without worrying about per-user fees or access limits.","columns":4} -->
-<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-lock","title":"Two-Factor Auth","description":"Secure every login with 2FA on every plan. Your Command Center and player devices are protected at every layer."} /-->
+<!-- wp:oribi/value-section {"variant":"alt","heading":"Secure by Default. Live in Minutes.","lead":"Every plan includes the security foundations your business needs. Scale your team and your network without worrying about per-user fees or access limits.","columns":4} -->
+<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-lock","title":"Two-Factor Auth","description":"Secure every login with 2FA on every plan. Your Command Center and player devices are locked down from login to playback."} /-->
 
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-user-shield","title":"Roles \u0026amp; Permissions","description":"Predefined admin, editor, and viewer roles on every plan. Pro adds SSO via SAML or CAS, custom role definitions, and feature-level access control."} /-->
 
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-clipboard-list","title":"Audit Trail","description":"Full activity logging with configurable retention. Know who changed what, when - for compliance, accountability, and peace of mind."} /-->
 
-<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-users","title":"Unlimited Users","description":"Invite your entire team at no extra cost. No per-seat charges, no access restrictions, no gatekeeping - on any plan."} /-->
+<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-users","title":"Unlimited Users","description":"Invite your entire team at no extra cost. Every plan includes unlimited seats with full platform access."} /-->
 <!-- /wp:oribi/value-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Hardware, Creative, and Support Included","text":"Our in-house studio handles photography, video, and graphic design. Support is staffed by people who know the platform — not a ticket queue. Request a demo and see every feature working on a live system.","btnText":"Request Demo","btnUrl":"/demo"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Hardware, Creative, and Support Included","text":"Our in-house studio handles photography, video, and graphic design. Support comes from people who actually use the platform daily. Book a demo and try every feature on a live system.","btnText":"Request Demo","btnUrl":"/demo"} /-->
 ORIBI_SYNC_CONTENT;
diff --git a/pages/fitness.php b/pages/fitness.php
index d484c04..9508f1a 100644
--- a/pages/fitness.php
+++ b/pages/fitness.php
@@ -10,7 +10,7 @@
 <!-- wp:oribi/page-hero-animated {"title":"Digital Signage for Gyms and Leisure Centres","description":"Class timetables, motivational content, live performance metrics, and promotional offers - on screens throughout gyms, leisure centres, and sports facilities."} /-->
 
 <!-- wp:oribi/platform-section {"heading":"Timetables, Promotions, and Motivational Content — Updated Centrally","lead":"Class schedules that update themselves, promotional content that runs on a timer, and multi-zone layouts that pack more onto every screen."} -->
-<!-- wp:oribi/platform-row {"heading":"Class Timetables &amp; Schedules","description":"Display live class schedules, instructor details, and room assignments on screens at reception, in corridors, and near studios. When classes change or get cancelled, the timetable updates instantly - no reprinting, no crossed-out posters, no confusion at the front desk.","btnText":"See Features","btnUrl":"/features","fitnessAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Class Timetables &amp; Schedules","description":"Display live class schedules, instructor details, and room assignments on screens at reception, in corridors, and near studios. When classes change or get cancelled, the timetable updates on its own - no reprinting, no crossed-out posters, no confusion at the front desk.","btnText":"See Features","btnUrl":"/features","fitnessAnim":true} /-->
 <!-- wp:oribi/platform-row {"heading":"Motivational &amp; Ambient Content","description":"Energise workout areas with high-impact visuals, training tips, member achievements, and challenge leaderboards. Multi-zone layouts let you show live TV alongside class schedules and branded content simultaneously - keeping the energy high without sacrificing information.","btnText":"See Pricing","btnUrl":"/pricing","reversed":true,"multiZoneAnim":true} /-->
 <!-- wp:oribi/platform-row {"heading":"Membership &amp; Promotional Offers","description":"Promote new memberships, personal training packages, retail products, and upcoming events on screens at reception and in changing areas. Schedule promotional content around peak sign-up periods - January campaigns, summer offers, and back-to-school deals run automatically.","btnText":"Get a Quote","btnUrl":"/contact","membershipAnim":true} /-->
 <!-- /wp:oribi/platform-section -->
@@ -37,4 +37,4 @@
 <!-- wp:oribi/stat-card {"value":"24/7","label":"Always On","description":"Screens run continuously - early morning openers and late-night members always see current content."} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Upgrading Your Gym or Leisure Centre Screens?","text":"Tell us about your facility — number of screens, environments (gym floor, reception, studio), and what you're trying to achieve. We'll put together a practical recommendation.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Upgrading Your Gym or Leisure Centre Screens?","text":"Send us your screen count and facility layout. We'll put together a hardware list and content plan that matches your space.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
diff --git a/pages/healthcare.php b/pages/healthcare.php
index adaa26e..a00998b 100644
--- a/pages/healthcare.php
+++ b/pages/healthcare.php
@@ -12,10 +12,10 @@
 <!-- wp:oribi/platform-section {"heading":"Built for Patient-Facing Environments","lead":"Manage queue displays, patient wayfinding, and waiting room content from a single platform — across clinics, surgeries, and hospital sites."} -->
 <!-- wp:oribi/platform-row {"heading":"Queue Management Displays","description":"Show real-time queue positions, estimated wait times, and 'now serving' notifications on waiting room screens. Patients know exactly where they stand - reducing anxiety, reception desk enquiries, and perceived wait times. Integrate with your appointment or ticket system for fully automated updates.","btnText":"See Features","btnUrl":"/features","healthcareAnim":true} /-->
 <!-- wp:oribi/platform-row {"heading":"Patient Wayfinding","description":"Guide patients, visitors, and staff through complex hospital layouts with interactive directory kiosks and static wayfinding screens. Touchscreen search lets users find departments, wards, consultants, and facilities by name - essential for large hospitals and multi-building campuses.","btnText":"See Kiosks","btnUrl":"/kiosks","reversed":true,"patientWayfindAnim":true} /-->
-<!-- wp:oribi/platform-row {"heading":"Waiting Room Information","description":"Keep patients informed and engaged with health education content, appointment reminders, facility information, and real-time wait updates. Replace outdated poster racks and leaflet stands with screens that always show current, relevant information - managed centrally and updated instantly.","btnText":"Get a Quote","btnUrl":"/contact","waitingRoomAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Waiting Room Information","description":"Keep patients informed and engaged with health education content, appointment reminders, facility information, and live wait updates. Replace outdated poster racks and leaflet stands with screens that always show current, relevant information - managed centrally and updated in seconds.","btnText":"Get a Quote","btnUrl":"/contact","waitingRoomAnim":true} /-->
 <!-- /wp:oribi/platform-section -->
 
-<!-- wp:oribi/feature-section {"variant":"alt","heading":"Healthcare Applications, Site by Site","lead":"From GP surgeries to major hospitals, digital signage improves communication at every patient touchpoint.","columns":3} -->
+<!-- wp:oribi/feature-section {"variant":"alt","heading":"Healthcare Applications, Site by Site","lead":"From GP surgeries to major hospitals, digital signage improves communication at every stage of the patient visit.","columns":3} -->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-hospital","title":"Hospitals","description":"Department wayfinding, queue management, patient information screens, and emergency messaging across wards, lobbies, and outpatient areas."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-stethoscope","title":"GP &amp; Dental Surgeries","description":"Waiting room displays with queue positions, health promotion content, appointment reminders, and self-check-in kiosks."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-prescription-bottle-medical","title":"Pharmacies","description":"Prescription ready notifications, health advice displays, promotional offers, and queue management screens at dispensing counters."} /-->
@@ -37,4 +37,4 @@
 <!-- wp:oribi/stat-card {"value":"<5s","label":"Alert Delivery","description":"Emergency override alerts reach every screen across the facility in seconds."} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Planning a Healthcare Deployment?","text":"Tell us about your site type — GP surgery, hospital, pharmacy, or multi-site network. We'll recommend the right hardware and configuration.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Planning a Healthcare Deployment?","text":"Let us know your site type and patient volume. We'll spec the hardware and layout for your environment.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
diff --git a/pages/home.php b/pages/home.php
index 16c3c87..fffa1b1 100644
--- a/pages/home.php
+++ b/pages/home.php
@@ -11,14 +11,14 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/use-cases /-->
 
 <!-- wp:oribi/platform-section {"heading":"Hardware, Software, and Creative — Under One Roof","lead":"High-quality content, reliable hardware, and the OTS Signs Command Center — all managed from one place."} -->
-<!-- wp:oribi/platform-row {"heading":"Professional Content Creation","description":"Our in-house photography and video production services showcase your products, services, and environment with polished, engaging visuals. From digital menu boards to branded promotions, we create content that captures attention.","btnText":"Creative Services","btnUrl":"/design","cameraAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Professional Content Creation","description":"Our in-house photography and video production services showcase your products, services, and environment with sharp, engaging visuals. From digital menu boards to branded promotions, we create content that captures attention.","btnText":"Creative Services","btnUrl":"/design","cameraAnim":true} /-->
 
 <!-- wp:oribi/platform-row {"heading":"Live Data &amp; Web Dashboards","description":"Integrate your existing web dashboards, social feeds, and real-time data sources directly to your displays. Bring your most important information to life on screen — updated automatically, no manual steps.","btnUrl":"/features","reversed":true,"isDashboard":true} /-->
 
 <!-- wp:oribi/platform-row {"heading":"Reliable on Any Screen","description":"Our intelligent player devices work on any screen with HDMI, and keep your message running even when the internet goes down. Enterprise-grade hardware designed for uninterrupted, always-on signage.","btnText":"View Devices","btnUrl":"/devices","tvStick":true} /-->
 <!-- /wp:oribi/platform-section -->
 
-<!-- wp:oribi/feature-section {"variant":"alt","heading":"Solutions for Every Industry","lead":"Modern businesses need real-time communication. Digital signage helps you connect, inform, and engage.","columns":4} -->
+<!-- wp:oribi/feature-section {"variant":"alt","heading":"Solutions for Every Industry","lead":"Every industry has screens. The question is whether yours are earning their space.","columns":4} -->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-hotel","title":"Hospitality","description":"Showcase menus, promotions, and special events while guiding guests through lobbies, restaurants, and bars.","url":"/hospitality"} /-->
 
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-store","title":"Retail","description":"Drive product upsells, announce flash-sales, and offer in-store navigation with fresh, eye-catching displays.","url":"/retail"} /-->
@@ -51,5 +51,5 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/stat-card {"value":"0","label":"Per-User Fees","description":"Unlimited team access on every plan. No seat charges, no gatekeeping."} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"See What Your Screens Could Be Doing","text":"Browse the plans, explore the hardware, or book a demo. We'll walk you through the platform and show you exactly how it fits your setup.","btnText":"Get a Quote","btnUrl":"/contact","secondaryBtnText":"Request Demo","secondaryBtnUrl":"/demo"} /-->
+<!-- wp:oribi/cta-banner {"heading":"See What Your Screens Could Be Doing","text":"Pick a plan, choose your hardware, or book a demo. We handle setup and get your first screen live fast.","btnText":"Get a Quote","btnUrl":"/contact","secondaryBtnText":"Request Demo","secondaryBtnUrl":"/demo"} /-->
 ORIBI_SYNC_CONTENT;
diff --git a/pages/hospitality.php b/pages/hospitality.php
index 8762d74..a0dbeb9 100644
--- a/pages/hospitality.php
+++ b/pages/hospitality.php
@@ -9,10 +9,10 @@
 ?>
 <!-- wp:oribi/page-hero-animated {"title":"Digital Signage for Hospitality — Menus, Lobbies, and Events","description":"Digital menu boards, lobby displays, event listings, and wayfinding - managed from one platform across every property in your portfolio."} /-->
 
-<!-- wp:oribi/platform-section {"heading":"From the Restaurant Floor to the Conference Suite","lead":"Sync menu boards with your POS, run lobby displays and event schedules, and manage every screen across your property from one dashboard."} -->
+<!-- wp:oribi/platform-section {"heading":"Restaurant Floors, Lobbies, and Conference Suites","lead":"Sync menu boards with your POS, run lobby displays and event schedules, and manage every screen across your property from one dashboard."} -->
 <!-- wp:oribi/platform-row {"heading":"Digital Menu Boards","description":"Sync with your POS system so prices, items, and availability update automatically. Schedule breakfast, lunch, and dinner menus with day-parting. Highlight daily specials, allergen information, and seasonal promotions - all without reprinting a single card. Multi-language support lets you switch menus for international guests automatically.","btnText":"See Features","btnUrl":"/features","menuBoardAnim":true} /-->
-<!-- wp:oribi/platform-row {"heading":"Lobby &amp; Reception Displays","description":"Welcome guests by name, showcase local attractions, promote on-site amenities, and display live event schedules. First impressions matter - and a polished digital lobby creates a modern, professional atmosphere that sets the tone for the entire stay.","btnText":"See Pricing","btnUrl":"/pricing","reversed":true,"lobbyAnim":true} /-->
-<!-- wp:oribi/platform-row {"heading":"Conference &amp; Event Signage","description":"Display meeting room schedules, event agendas, and directional wayfinding for conference centres and function rooms. Update in real time when sessions change or rooms are reassigned - no more handwritten signs or outdated printed schedules outside meeting rooms.","btnText":"Get a Quote","btnUrl":"/contact","conferenceAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Lobby &amp; Reception Displays","description":"Welcome guests by name, showcase local attractions, promote on-site amenities, and display live event schedules. First impressions matter - and a well-designed digital lobby sets a high-end tone for the entire stay.","btnText":"See Pricing","btnUrl":"/pricing","reversed":true,"lobbyAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Conference &amp; Event Signage","description":"Display meeting room schedules, event agendas, and directional wayfinding for conference centres and function rooms. Update automatically when sessions change or rooms are reassigned - no more handwritten signs or outdated printed schedules outside meeting rooms.","btnText":"Get a Quote","btnUrl":"/contact","conferenceAnim":true} /-->
 <!-- /wp:oribi/platform-section -->
 
 <!-- wp:oribi/feature-section {"variant":"alt","heading":"Screens in Every Space","lead":"Hotels, restaurants, bars, and venues use digital signage differently. Here's how hospitality businesses put screens to work.","columns":3} -->
@@ -25,7 +25,7 @@
 <!-- /wp:oribi/feature-section -->
 
 <!-- wp:oribi/value-section {"variant":"normal","heading":"Why Hospitality Businesses Switch to Digital Signage","lead":"Print menus and promotional materials are expensive to produce and slow to change. Digital signage gives your team the flexibility to update instantly and react to what's selling.","columns":3} -->
-<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-arrows-rotate","title":"Instant Updates","description":"Change menus, prices, and promotions across every location instantly from the Command Center. No waiting for print runs or deliveries."} /-->
+<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-arrows-rotate","title":"Instant Updates","description":"Change menus, prices, and promotions across every location from the Command Center in one step. No waiting for print runs or deliveries."} /-->
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-language","title":"Multi-Language Support","description":"Schedule content in multiple languages and switch automatically based on time of day or guest demographics."} /-->
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-chart-line","title":"Upsell &amp; Cross-Sell","description":"Promote high-margin items, combo deals, and add-ons with eye-catching visuals that outperform static printed signage."} /-->
 <!-- /wp:oribi/value-section -->
@@ -37,4 +37,4 @@
 <!-- wp:oribi/stat-card {"value":"24/7","label":"Always On","description":"Screens run continuously with offline playback - no staff intervention needed."} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Enquiring About Hospitality Signage?","text":"Let us know your property type — hotel, restaurant, venue, or group — and what you want your screens to do. We'll put together the right setup.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Enquiring About Hospitality Signage?","text":"Let us know your property type and number of venues. We'll put together a screen plan tailored to your operation.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
diff --git a/pages/kiosks.php b/pages/kiosks.php
index bdc4032..4616b94 100644
--- a/pages/kiosks.php
+++ b/pages/kiosks.php
@@ -26,10 +26,10 @@
 
 <!-- wp:oribi/value-section {"variant":"normal","heading":"From Command Center to Touchscreen in Minutes","lead":"No app development, no custom code. Build interactive experiences using the same tools you already know.","columns":3} -->
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-layer-group","title":"Visual Layout Builder","description":"Design interactive screens with our drag-and-drop layout editor. Add buttons, navigation menus, search bars, and content zones \u2014 all visually."} /-->
-<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-arrows-rotate","title":"Real-Time Sync","description":"Update kiosk content from the Command Center and it goes live instantly. Change directories, menus, or maps without touching the physical device."} /-->
+<!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-arrows-rotate","title":"Real-Time Sync","description":"Update kiosk content from the Command Center and it goes live immediately. Change directories, menus, or maps without touching the physical device."} /-->
 <!-- wp:oribi/value-card {"iconType":"fontawesome","faIcon":"fas fa-shield-halved","title":"Locked-Down Mode","description":"Kiosk mode locks the device to your application. Users can only interact with your content \u2014 no access to system settings, browsers, or other apps."} /-->
 <!-- /wp:oribi/value-section -->
 
 <!-- wp:oribi/intro-section {"variant":"alt","heading":"Compatible Touchscreen Displays","description":"Our player devices work with any HDMI touchscreen display. We can recommend and supply commercial-grade interactive panels rated for high-traffic public environments \u2014 from compact 22-inch countertop units to freestanding 55-inch floor kiosks. Contact us for recommendations and bundled pricing.","visual":""} /-->
 
-<!-- wp:oribi/cta-banner {"heading":"Planning an Interactive Kiosk Deployment?","text":"Tell us about your environment and we'll recommend the right hardware, layout, and configuration for your use case.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Planning an Interactive Kiosk Deployment?","text":"Describe your use case and foot traffic. We'll recommend touchscreen hardware and a layout that works.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
diff --git a/pages/outdoor.php b/pages/outdoor.php
index 74804ef..23a5d11 100644
--- a/pages/outdoor.php
+++ b/pages/outdoor.php
@@ -7,7 +7,7 @@
  * Post Types: page
  */
 ?>
-<!-- wp:oribi/page-hero-animated {"title":"Digital Displays Built for the Elements","description":"Weather-resistant hardware, high-brightness panels, and cellular connectivity \u2014 professional outdoor signage that performs rain or shine, day or night."} /-->
+<!-- wp:oribi/page-hero-animated {"title":"Digital Displays Built for the Elements","description":"Weather-resistant hardware, high-brightness panels, and cellular connectivity \u2014 outdoor signage engineered for sun, rain, and everything between."} /-->
 
 <!-- wp:oribi/platform-section {"heading":"Reliable Signage in Any Environment","lead":"From forecourts and market squares to transport stops and building exteriors \u2014 our outdoor hardware is engineered for year-round operation."} -->
 <!-- wp:oribi/platform-row {"heading":"Weather-Resistant Enclosures","description":"IP-rated enclosures protect player hardware from rain, dust, humidity, and temperature extremes. Designed for permanent outdoor deployment with ventilation, heating, and cooling systems that keep the electronics running in conditions from -20\u00b0C to 50\u00b0C. Available for a range of display sizes from 32 to 75 inches.","btnText":"Get a Quote","btnUrl":"/contact","enclosureAnim":true} /-->
@@ -22,7 +22,7 @@
 <!-- /wp:oribi/feature-section -->
 
 <!-- wp:oribi/feature-section {"variant":"normal","heading":"Where Outdoor Signage Works","lead":"Digital displays are replacing static posters and billboards across every outdoor environment.","columns":3} -->
-<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-tent","title":"Markets \u0026 Events","description":"From farmers\u0027 markets to music festivals, outdoor displays add a professional edge for vendor listings, schedules, wayfinding, and sponsor promotions."} /-->
+<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-tent","title":"Markets \u0026 Events","description":"From farmers\u0027 markets to music festivals, outdoor displays add a sharp edge for vendor listings, schedules, wayfinding, and sponsor promotions."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-gas-pump","title":"Forecourts \u0026 Drive-Throughs","description":"High-visibility menu boards, promotional offers, and queue management displays for petrol stations, car washes, and drive-through restaurants."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-bus","title":"Transport Stops","description":"Real-time departure boards, route maps, service alerts, and passenger information at bus stops, train platforms, and ferry terminals."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-building-columns","title":"Building Exteriors","description":"Promotional displays, tenant directories, and digital notice boards mounted on building fa\u00e7ades, entrances, and public-facing walls."} /-->
@@ -37,4 +37,4 @@
 <!-- wp:oribi/stat-card {"value":"24/7","label":"Continuous Operation","description":"Fanless, solid-state hardware rated for year-round outdoor operation without maintenance."} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Planning an Outdoor Deployment?","text":"Tell us about your location, environment, and what you want your screens to show. We\u0027ll recommend the right hardware and configuration.","btnText":"Get a Quote","btnUrl":"/contact","secondaryBtnText":"View All Devices","secondaryBtnUrl":"/devices"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Planning an Outdoor Deployment?","text":"Send us your site details and conditions. We\u0027ll spec weatherproof hardware that fits your location.","btnText":"Get a Quote","btnUrl":"/contact","secondaryBtnText":"View All Devices","secondaryBtnUrl":"/devices"} /-->
diff --git a/pages/partners.php b/pages/partners.php
index 3805e23..ec93d87 100644
--- a/pages/partners.php
+++ b/pages/partners.php
@@ -30,4 +30,4 @@
 <!-- wp:oribi/feature-card {"scene":"api-embed","title":"SaaS Companies","description":"Embed signage as a feature within your own platform. Use our API to power screen management without building the infrastructure yourself."} /-->
 <!-- /wp:oribi/feature-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Ready to Partner?","text":"Tell us about your business and the partnership model you\u0027re interested in. We\u0027ll get back to you within one business day.","btnText":"Apply to Partner","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Ready to Partner?","text":"Describe your business and which model interests you. We respond within one business day.","btnText":"Apply to Partner","btnUrl":"/contact"} /-->
diff --git a/pages/pricing.php b/pages/pricing.php
index f030e13..7c160a8 100644
--- a/pages/pricing.php
+++ b/pages/pricing.php
@@ -36,5 +36,5 @@ return <<<'ORIBI_SYNC_CONTENT'
 
 <!-- wp:oribi/intro-section {"heading":"Want to Explore the Platform First?","description":"Request access to our live demo instance and take the full Command Center for a spin \u2014 create content, set up schedules, and see exactly how it works. No credit card, no obligation.","demoAnim":true} /-->
 
-<!-- wp:oribi/cta-banner {"heading":"Not Sure Which Plan Fits?","text":"We\u2019re happy to walk you through the tracks, build a custom quote, or set up a demo so you can see the value firsthand.","btnText":"Get in Touch","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Not Sure Which Plan Fits?","text":"We can walk you through both tracks, build a custom quote, or spin up a demo instance for you to try.","btnText":"Get in Touch","btnUrl":"/contact"} /-->
 ORIBI_SYNC_CONTENT;
diff --git a/pages/resources.php b/pages/resources.php
index 033ab13..72ace06 100644
--- a/pages/resources.php
+++ b/pages/resources.php
@@ -32,7 +32,7 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/link-card {"iconType":"fontawesome","faIcon":"fas fa-pen-ruler","title":"Graphic Design","description":"Brand-aligned layouts, menu designs, promotional graphics, and campaign assets optimised for digital displays.","linkText":"Start a Project","linkUrl":"/contact"} /-->
 <!-- /wp:oribi/link-section -->
 
-<!-- wp:oribi/link-section {"variant":"normal","heading":"Bring Your Own Player","lead":"Running compatible hardware already? These resources help you connect it to your Command Center and get up and running fast.","columns":3} -->
+<!-- wp:oribi/link-section {"variant":"normal","heading":"Bring Your Own Player","lead":"Running compatible hardware already? These resources help you connect it to your Command Center quickly.","columns":3} -->
 <!-- wp:oribi/link-card {"iconType":"fontawesome","faIcon":"fas fa-list-check","title":"Compatibility Guide","description":"See which Android, Windows, ChromeOS, Tizen, webOS, and Fire devices are supported. Check your hardware before committing to BYO.","linkText":"View Compatible Devices","linkUrl":"/devices"} /-->
 <!-- wp:oribi/link-card {"iconType":"fontawesome","faIcon":"fas fa-screwdriver-wrench","title":"BYO Setup Guide","description":"Step-by-step instructions for installing the player app and pairing your device with your Command Center \u2014 from first boot to first publish.","linkText":"Read Setup Guide","linkUrl":"/contact"} /-->
 <!-- wp:oribi/link-card {"iconType":"fontawesome","faIcon":"fas fa-headset","title":"Professional Setup Service","description":"Not confident configuring it yourself? For a one-time $99 fee, our team will remotely configure your device and connect it to your Command Center.","linkText":"Request Setup","linkUrl":"/contact"} /-->
@@ -44,5 +44,5 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/link-card {"iconType":"fontawesome","faIcon":"fas fa-code","title":"Platform Integration","description":"Embed our signage capabilities into your own SaaS product via our REST API. Build custom workflows, automate content, and extend your platform.","linkText":"View Partner Programme","linkUrl":"/partners"} /-->
 <!-- /wp:oribi/link-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Need a Hand?","text":"Our team is happy to walk you through any part of the platform, help with content, or answer questions one-on-one.","btnText":"Contact Us","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Need a Hand?","text":"Our team can walk you through any part of the platform or help with content one-on-one.","btnText":"Contact Us","btnUrl":"/contact"} /-->
 ORIBI_SYNC_CONTENT;
diff --git a/pages/retail.php b/pages/retail.php
index 720e8e5..891e530 100644
--- a/pages/retail.php
+++ b/pages/retail.php
@@ -21,7 +21,7 @@
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-gem","title":"Luxury &amp; Specialty","description":"Brand storytelling, product heritage videos, and curated collections on high-end displays that complement premium retail environments."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-mobile-screen-button","title":"Electronics &amp; Tech","description":"Product comparison screens, demo video loops, and spec highlights next to display units - helping customers make informed decisions."} /-->
 <!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-couch","title":"Home &amp; Furniture","description":"Room inspiration galleries, product availability by store, and delivery information screens near point-of-sale areas."} /-->
-<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-gas-pump","title":"Forecourt &amp; Convenience","description":"Fuel price boards, in-store offers, and drive-through menu displays that update in real time from your POS or back-office system."} /-->
+<!-- wp:oribi/feature-card {"iconType":"fontawesome","faIcon":"fas fa-gas-pump","title":"Forecourt &amp; Convenience","description":"Fuel price boards, in-store offers, and drive-through menu displays that update automatically from your POS or back-office system."} /-->
 <!-- /wp:oribi/feature-section -->
 
 <!-- wp:oribi/value-section {"variant":"normal","heading":"What Digital Replaces — and What It Adds","lead":"Print is slow and expensive to change. Digital signage gives your team the speed and control that in-store promotion demands.","columns":3} -->
@@ -31,10 +31,10 @@
 <!-- /wp:oribi/value-section -->
 
 <!-- wp:oribi/stat-section {"variant":"alt","heading":"Retail Signage by the Numbers","lead":"The evidence is clear - digital displays drive measurable sales growth.","columns":4} -->
-<!-- wp:oribi/stat-card {"value":"30%","label":"Sales Uplift","description":"Retailers using digital signage report up to 30% higher in-store sales."} /-->
-<!-- wp:oribi/stat-card {"value":"400%","label":"More Attention","description":"Digital displays capture 400% more views than traditional static signage."} /-->
-<!-- wp:oribi/stat-card {"value":"80%","label":"Content Recall","description":"Eight out of ten customers remember what they saw on a digital display."} /-->
+<!-- wp:oribi/stat-card {"value":"30%","label":"Sales Uplift","description":"Stores running targeted digital promotions report up to 30% revenue uplift."} /-->
+<!-- wp:oribi/stat-card {"value":"400%","label":"More Attention","description":"Shoppers notice digital displays 400% more than printed posters and banners."} /-->
+<!-- wp:oribi/stat-card {"value":"80%","label":"Content Recall","description":"80% of shoppers recall messaging from in-store screens."} /-->
 <!-- wp:oribi/stat-card {"value":"60%","label":"Impulse Purchases","description":"Well-placed digital signage drives unplanned purchases in-store."} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Upgrading Your Retail Estate?","text":"Let us know how many locations you have, the display environments you're working with, and what you're trying to achieve. We'll put together a tailored recommendation.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Upgrading Your Retail Estate?","text":"Send us your store count and a quick brief on what you need screens to do. We'll reply with a setup and quote.","btnText":"Get a Quote","btnUrl":"/contact"} /-->
diff --git a/pages/security.php b/pages/security.php
index 796840c..93f640a 100644
--- a/pages/security.php
+++ b/pages/security.php
@@ -7,9 +7,9 @@
  * Post Types: page
  */
 ?>
-<!-- wp:oribi/page-hero-animated {"title":"Enterprise Security, Built In from Day One","description":"Your signage network handles business-critical content. Our platform protects it at every layer \u2014 from authentication and access control to encrypted communications and data privacy."} /-->
+<!-- wp:oribi/page-hero-animated {"title":"How We Protect Your Signage Network","description":"Your signage network handles business-critical content. Our platform is locked down from authentication and access control through to encrypted communications and data privacy."} /-->
 
-<!-- wp:oribi/platform-section {"heading":"Security at Every Layer","lead":"As a division of Oribi Technology Services, security is in our DNA. Every feature is designed with enterprise-grade protection as standard."} -->
+<!-- wp:oribi/platform-section {"heading":"Security Through the Stack","lead":"As a division of Oribi Technology Services, we\u0027ve spent years securing business-critical infrastructure. That experience shows in how the platform is built."} -->
 <!-- wp:oribi/platform-row {"heading":"Authentication \u0026 Access Control","description":"Two-factor authentication is available on every plan. Role-based access control lets you define exactly who can create, edit, approve, and publish content. Essentials includes predefined roles (admin, editor, viewer). Pro adds custom role definitions with granular feature-level permissions, plus SSO via SAML or CAS to integrate with your existing identity provider.","btnText":"See Pricing","btnUrl":"/pricing"} /-->
 <!-- wp:oribi/platform-row {"heading":"Encrypted Communications","description":"All data in transit between your browser, the Command Center, and your player devices is encrypted using TLS. Content syncs to players over secure channels, and device management commands are authenticated end-to-end. No unencrypted data ever leaves the platform.","reversed":true} /-->
 <!-- wp:oribi/platform-row {"heading":"Audit Trails \u0026 Accountability","description":"Every action in the Command Center is logged \u2014 content changes, user logins, permission modifications, and device commands. Essentials retains 7 days of audit history. Pro provides extended retention for compliance requirements, with exportable audit logs for your security team."} /-->
@@ -30,4 +30,4 @@
 <!-- wp:oribi/trust-item {"heading":"Regular Security Reviews","description":"We conduct regular security assessments of our platform, infrastructure, and processes to identify and address vulnerabilities proactively."} /--><!-- wp:oribi/trust-item {"heading":"Responsible Disclosure","description":"We welcome responsible security disclosures. If you discover a vulnerability, contact us at hello@ots-signs.com and we\u0027ll investigate promptly."} /--><!-- wp:oribi/trust-item {"heading":"Vendor Security Assessment","description":"Need to run a security questionnaire or vendor assessment before onboarding? We\u0027re happy to complete your security review process and provide documentation as needed."} /-->
 <!-- /wp:oribi/trust-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Have Security Questions?","text":"We understand that enterprise and public-sector buyers need detailed security information before committing. Get in touch and we\u0027ll provide whatever you need.","btnText":"Contact Us","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Have Security Questions?","text":"We\u0027re used to completing vendor security questionnaires and providing detailed documentation. Get in touch and we\u0027ll send over what your team needs.","btnText":"Contact Us","btnUrl":"/contact"} /-->
diff --git a/pages/solutions.php b/pages/solutions.php
index 9a2530d..065fed0 100644
--- a/pages/solutions.php
+++ b/pages/solutions.php
@@ -8,16 +8,16 @@
 return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/page-hero-animated {"title":"One Platform, Across Every Industry","description":"Every industry communicates differently. Our platform adapts to your environment - whether that's a hotel lobby, a shop floor, a boardroom, or a lecture hall."} /-->
 
-<!-- wp:oribi/platform-section {"heading":"From Hospitality to Healthcare, One Command Center Handles It All","lead":"We work with businesses across nine industries. Here's how the platform is used in each."} -->
+<!-- wp:oribi/platform-section {"heading":"Nine Industries, One Command Center","lead":"We work with businesses across nine industries. Here's how the platform is used in each."} -->
 <!-- wp:oribi/platform-row {"heading":"Hospitality","description":"Digital menu boards that update with your POS, lobby displays that guide guests, and promotional screens that drive upsells in bars and restaurants. Create a polished guest experience from the moment they walk in - and keep it fresh without touching a single printed sign. Multi-language scheduling lets you switch content for international guests automatically.","btnText":"Learn More","btnUrl":"/hospitality","hospitalityAnim":true} /-->
 
-<!-- wp:oribi/platform-row {"heading":"Retail","description":"Launch promotions across every store instantly, spotlight seasonal products, and guide shoppers with in-store wayfinding. Retailers using digital signage see up to 30% more sales. Use day-parting to show breakfast offers in the morning and evening deals after 5pm. Interactive touchscreens turn browsing into self-service product lookup and ordering.","btnText":"Learn More","btnUrl":"/retail","reversed":true,"retailAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Retail","description":"Launch promotions across every store at once, spotlight seasonal products, and guide shoppers with in-store wayfinding. Retailers using digital signage see up to 30% more sales. Use day-parting to show breakfast offers in the morning and evening deals after 5pm. Interactive touchscreens turn browsing into self-service product lookup and ordering.","btnText":"Learn More","btnUrl":"/retail","reversed":true,"retailAnim":true} /-->
 
-<!-- wp:oribi/platform-row {"heading":"Corporate Office","description":"Meeting room displays with native Microsoft Teams integration, company-wide announcement boards, and live KPI dashboards in common areas. Turn your office into a connected, well-informed workplace where important information is always visible.","btnText":"Learn More","btnUrl":"/corporate","corporateAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Corporate Office","description":"Meeting room displays with native Microsoft Teams integration, company-wide announcement boards, and live KPI dashboards in common areas. Make important information visible to everyone \u2014 not buried in email threads and intranet pages.","btnText":"Learn More","btnUrl":"/corporate","corporateAnim":true} /-->
 
 <!-- wp:oribi/platform-row {"heading":"Education","description":"Timetable displays, campus wayfinding, emergency alerts, and event boards - all managed centrally. Push safety notifications to every screen instantly with emergency override. Keep students, faculty, and visitors informed across multiple buildings without the overhead of maintaining individual screens.","btnText":"Learn More","btnUrl":"/education","reversed":true,"educationAnim":true} /-->
 
-<!-- wp:oribi/platform-row {"heading":"Outdoor Marketplace","description":"From farmers' markets to seasonal fairs, digital signage adds a professional edge without losing the character of your venue. Weather-resistant display options and built-in offline playback ensure your screens perform reliably, rain or shine.","btnText":"Learn More","btnUrl":"/outdoor","outdoorAnim":true} /-->
+<!-- wp:oribi/platform-row {"heading":"Outdoor Marketplace","description":"From farmers' markets to seasonal fairs, digital signage adds a sharp edge without losing the character of your venue. Weather-resistant display options and built-in offline playback keep your screens running in any conditions.","btnText":"Learn More","btnUrl":"/outdoor","outdoorAnim":true} /-->
 
 <!-- wp:oribi/platform-row {"heading":"Live Data Displays","description":"Bring your web dashboards, real-time KPIs, and operational data to large-format screens. Ideal for operations centres, trading floors, and management war rooms where critical information needs to be visible to the entire team at a glance.","btnText":"See Features","btnUrl":"/features","reversed":true,"liveDataAnim":true} /-->
 <!-- wp:oribi/platform-row {"heading":"Healthcare","description":"Queue management displays, patient wayfinding, waiting room information screens, and public health messaging. Interactive kiosks handle self-check-in and directory navigation. Centrally managed across clinics, hospitals, and multi-site health networks — with platform security and role-based access control built in.","btnText":"Learn More","btnUrl":"/healthcare","healthcareAnim":true} /-->
@@ -35,5 +35,5 @@ return <<<'ORIBI_SYNC_CONTENT'
 <!-- wp:oribi/stat-card {"value":"50%","label":"Shorter Perceived Waits","description":"Engaging displays cut perceived wait times in half for customers in queues. <a href='https://www.digitalsignagetoday.com/articles/the-business-case-for-digital-signage-in-the-waiting-line/' target='_blank' rel='noopener'>Digital Signage Today →</a>"} /-->
 <!-- /wp:oribi/stat-section -->
 
-<!-- wp:oribi/cta-banner {"heading":"Not Sure Where to Start?","text":"Tell us about your environment — industry, number of locations, and what you need screens to do. We'll come back with a specific recommendation.","btnText":"Talk to an Expert","btnUrl":"/contact"} /-->
+<!-- wp:oribi/cta-banner {"heading":"Not Sure Where to Start?","text":"Describe your space and what you want screens to accomplish. We'll send you a concrete proposal.","btnText":"Talk to an Expert","btnUrl":"/contact"} /-->
 ORIBI_SYNC_CONTENT;
\ No newline at end of file